Dallas: Smoking out, chickens are invisible
June 25th, 2011 § 3 Comments
This is a headline for my town. This is why I live here rofl
What is Influence?
May 2nd, 2011 § 8 Comments
Empire Avenue is a gateway and a facilitator. It is a connector and a learning tool. Empire Avenue is not an influence metric, Empire avenue is not a social network. On the surface it is a game, or a gamified social experience but it does not attempt to rank our exposure to the followers of these networks. Quite the contrary, Empire Avenue makes you a player in these networks.
The real question on everyone’s minds for the past 9-12 months is “why are we crafting new definitions for the word influence?” In the Klout context, influence is a mashup of exposure vs. popularity. For PeerIndex it’s popularity vs. depth. What we do know is that influence is not synonymous with advertising appeal or celebrity, nor is it being tracked by any algorithm currently at play in social media. « Read the rest of this entry »
